Customizing your thank you email

Customize the thank you email your donors receive after contributing by editing the subject line and adding personalized variables.

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Every time a donor completes a contribution, Ideali automatically sends them a thank you email that includes their transaction receipt. You can customize this email to reflect your organization’s voice and make each donor feel personally acknowledged. The thank you email is configured in Step 8 of the campaign builder. The email begins with a default template that cannot be edited. You can add your own personalized message after the default content.

Thank You Email step showing email subject field and message editor with variable insertion option
Step 8: Thank You Email

Adding Your Logo

Your organization’s logo appears at the top of every thank you email, so donors instantly recognize who the message is from. To add or change your logo:

  1. Click the camera icon next to your name in the top right corner of your dashboard, marked Set up the logo.
  2. Upload your logo image and save.

Once your logo is set, it is used automatically in the thank you emails for all of your campaigns. You can also update it at any time from your organization profile.

Tip: Use a clear, high resolution version of your logo on a transparent or white background so it looks sharp in every email inbox.

Email Subject Line

You can edit the subject line that donors see in their inbox. The default is “Thank you for Donation” but you can change this to something more personal or specific to your campaign.

Personalizing Your Message with Variables

Use the Variable dropdown in the email editor to insert dynamic fields that automatically pull in real information for each donor. This allows you to send personalized emails without manually editing each one.

The available variables are organized into the following categories:

  • Donor — First Name, Middle Name, Last Name, Full Name, Cell Phone, and Email.
  • Donation — Campaign Name, Donation Currency, and Donation Amount.
  • Invoice — Invoice Number and Invoice Date.
  • Organizer — Organizer Name and Organizer Email.
  • Other — Current Date and Time.

To learn more about how your organization details appear in donor communications, see Setting up your organization profile.

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